Website Analytics

Use Heap analytics to gain powerful insights on web traffic, top viewed pages, actions taken and much more.

Heap analytics is a HIPAA-compliant web analytics platform available to marketing and web team members who manage websites affiliated with WashU Medicine. Whether you are looking for basic information such as page views or time on a page, or more in-depth insights such as heatmaps or user journeys, Heap will allow users to manage their site efficiently.

Note: Websites affiliated with WashU Medicine are not allowed to have Google Analytics (GA4) or any other analytics or tracking solution installed on any page. Please email mmc@wustl.edu with any questions.

Need to sign up for Heap analytics or have a question?
Please fill out our website analytics assistance form »

Want to learn about the basic of using Heap? Watch this introduction training video.
COMING SOON

Looking to go a step further? Watch this video meant for core users.
COMING SOON

All users of Heap analytics are assigned a “consumer” role. The Heap user guide has more information about this role, everything you are able to do and further reading.


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