We tell the story of WashU Medicine. And we’d like to help you tell your part of the story.
Our team provides communications and marketing expertise across our tripartite mission. Through collaboration, consultation, referral and self-service tools, we help departments, centers, offices and programs across WashU Medicine meet their communications goals.
Brand Strategy & Identity
We facilitate branding that is cohesive and compelling.
Growing brand awareness: We drive the effort to help more people know who we are and what we excel at.
Brand and naming strategy: We guide the approach to make WashU Medicine recognizable and memorable.
Visual and verbal identity: We define and protect the graphic identity, including logos, graphics, photography and video as well as the brand personality, voice and language that conveys our value and unique impact.
Strategic Marketing & Communications
We pursue goal-oriented solutions.
Strategic marketing planning: We help you assess your goals and determine how to meet them.
Websites: Our free WordPress theme and self-service tools support you in building your own website.
Internal & external communications: Our experienced team offers professional writing, editing, graphic design and photography services and referrals.
Social media: We maintain the official schoolwide social media accounts and offer consultation services to help you use social media to meet your needs.
News & Media Relations
We bring stories from WashU Medicine to the world.
News releases and other stories: We cover major stories representing our clinical prestige, research prowess, and inspiring education shaping the future of medicine.
Media relations: We share high-impact stories with local, national and international media outlets to reach audiences far and wide.
Something for everyone
We provide a variety of service levels to assist you.
- Self-service: We provide guides and tools to help you plan and execute your own communications effectively and efficiently.
- Referral: We connect you with vetted professional vendors to meet your needs.
- Consultation: We provide trusted counsel to help you meet your communications goals.
- Collaboration: We partner with you to plan and execute your communications needs.
We like big ideas.
We begin projects by assessing overall goals before deciding how to meet them.
Looking for assets or advice?
Search our downloads, guides, policies and self-help tools.