Video can engage your audiences in stories ranging from scientific processes and medical procedures to patient experiences and community impact.

Working with WashU Medicine Marketing & Communications

Our team shoots and produces a limited number of strategically significant videos for WashU Medicine groups. The videos we produce target a large audience beyond the university and are intended to make a measurable impact, especially toward enhancing the national reputation of the medical school.

Working with a vendor

Our team can help you find a vendor with the skills and strengths to meet your needs.

If you work with an outside vendor or self-produce a video, use the video production guidelines to walk through the process, with crossed-T’s, dotted I’s and lower thirds all in the right place.

VIDEO RESOURCES

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Vendor Guide: Video

Here’s what you need to know if you are planning, creating or sharing video.

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Zoom Virtual Backgrounds for Video Calls

Download WashU Medicine backgrounds for your Zoom meetings or classes.

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Video Selfie Guidelines

These guidelines will help with self-produced video content.

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Project Brief Template

Set your project up for success by starting with a project brief that gets everyone on the same page.

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PPE Policy for Photos & Video

As a top-notch institution, we follow standard safety practices, which carry through to photos and videos.

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Media Release/Consent Forms: Photos, Video, Audio & Testimonials

Showing or quoting non-WashU people gives your message perspective. Here’s how to get permission.

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Visual Brand Guide

Your group’s story is part of the WashU brand! Use this guide to help build and benefit from our national reputation.

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Video Hosting & YouTube Channels

Hosting videos on an official School of Medicine channel means more exposure to your videos – and less work for you.